Jul 2008

Inspiration from future and past

Amsterdam based advertising/branding agency, Strawberry Frog, have created a very pretty 2008 campaign for my favourite shoe company Onitsuka Tiger using model making, motion graphics, video and photography. The campaign is based on the brand’s Japanese heritage (with the theme being made of Japan, similar to their previous campaign) and uses elements from modern day […]

Jul 2008

Differences between design disciplines

The differences between designers from different disciplines is not one of process or evaluation, or even the specific interests and abilities of the designer, but of constraints. Product designers work with the constraints offered by every day objects, graphic designers with 2D mediums and typography, interior designers with the relationship between people and space while […]

Jul 2008

Games lead UI movement towards complete diegetic interfaces

I‘ve been looking at ideas based around 3D information systems recently, as research for a project I might be working on this month. While I haven’t finished researching, one of the topics that has got me interested is the redundancy of interactive elements such as icons and scroll bars when navigating a 3D space. In […]

Jul 2008

Advertising and interactive inspiration

A cute and interesting animation based on generative programming so that every character that rides along the travelator is unique — celebrating the diversity of people seen at Heathrow T5. TED Sphere creates a 3d space to navigate content from the TED conferences based on semantical compatibility. It’s a shame you can’t click and drag to […]

Jul 2008

Emotional Design

Continuing from my last post hopefully I’ve made a clear point of how important it is to understand the reader when creating any form of graphic communication. A reader’s behaviour provides a strategy for creating successful design work. Design must evoke a response in order to communicate a clear and powerful message that resonates with […]